10 top tips on search engine optimization
Every publisher is looking for new strategy for search engine optimization.
Behind every successful publisher, search engine optimization plays an important
role. Here are 10 top tips on how to optimize your website for its rocket ride
up the search engine rankings.
-
Quality of the content is most important part of Search engine
optimiation.Try to provide unique and relevant content. Make sure your
content contains the word you want to optimize for. The word should appear
frequently throughout your page. As for example if you want to optimize for the
words “tips to increase traffic”, make sure all these three words recur often in
the content as adjacent as possible to each other. But don’t use words just
keeping in mind the search engine. Your pages are for your visitors. Cloaking
(present different content to search engines than you display to users)and
writing the keywords again and again with no reason will get your site
blacklisted by google and other search engines. -
Fill your keywords into the title tag of the page and also use them in
your Meta tags as well. Read how to write keywords in meta tags -
If you incorporate key words in the URL, it will be very effective to
rank high in the search result. My site's name is http://blogrns.blogspot.com
but if I break it into blog-rns it may be more effective. Because blogrns is not
a key word and search engine robot cannot distinguish it. On the other hand,
blog-rns has one key word 'blog' and search engine can track the key word for
search result. So I would like to say that publishers should incorporate
relevant key words in the URL for best result. Register your domain incorporated
with key words you want to optimize in the search engine. -
Use the tags around some of your keywords of the content to be optimized
in the search engine. No need to use them everywhere just uses them twice or
thrice in a particular article. -
Don’t wait for search engine to search you. Tell it about your site by
submitting your URL. Submit your URL to Yahoo! Google, MSN, and other search engines and directories
open directories. Make sure you are not taking help any unauthorized computer
programs to submit pages. This is against the TOS and you may be blacklisted. - Make sure that your TITLE and ALT tags are descriptive and accurate.
- Avoid outbound links to spammers or blacklisted sites.
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You should avoid images to display names, content or links. Prefer text
to display them. -
Test your site in a text browser. Make sure search engine spiders have
no trouble to crawl your site. -
Make sure your all of your pages are connected with at least one static
link and a particular page link should not be more than 100.
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